At this point you might be already counting the social videos you should produce for your website. Through the years, our website SEO company has maintained three YouTube accounts or channels. We have been consistent in posting on it two videos every week, that is a total of 100 videos a year and 300 videos for three years.

You might be saying that you don’t have the time to just that. As you see your business as something small, you might be saying that you have only little information at hand which could be converted into videos. Think about this – you can make a lot of videos even from a single event.

Our videos often come from our audio interviews. We use Keynote when we assign an assistant to make a powerpoint presentation out of it. We find this software working real good. When done, we have it cut into short videos. An interview which usually runs for an hour breaks into seven smaller video versions. Although they are all under one URL, we push these videos onto the web and have each of them properly optimized.

Any small business internet marketing can take advantage of social media video making. You do not have to start big. You can start simply by talking about your business in front of the camera you currently own. Say pertinent ideas about the product or services that you offer.

One issue that we’ve watched evolve is the idea of quantity versus quality. If you’re in a competitive area like SEO services and you need to really push out content quickly, then you’re going to make a lot of quantity. That is going to be at the expense of quality. I have a production company and I make low end social videos up to higher end, like corporate videos and corporate documentaries. That will take a week of full time editing and then you put in a soundtrack and then you put in special effects and the list goes on.

That’s usually for one video that is going to appear. You need to be working to find a balance between pushing things out as quickly as you need to but also developing your brand. It’s simple things. It is about getting a logo at the start and end of the video. Or it is about how you dress sometimes or where it is located.

I’m just going to talk about three examples of the evolution of the David Jenyns look. These are just little snippets. I just want to demonstrate you how things have progressed. You sit here and think, how could I ever start with those social videos. We started before with just a little camera. The next one was when I started to get into the mix a little bit more. In our office we’ve set up a little studio space which is just basically a room with a backdrop and we set up a camera there and a few lights. The brand began to evolve. Visit Los Angeles SEO services for more information.